About Project
StopAllerG, anti-allergic product from the house of Piramal Healthcare. They wanted to create category awareness and differences between nasal allergy and cold. We created interesting info graphic video to generate the awareness. We hosted contest asking questions based on AV. The campaign was trending on twitter during the Nasal Allergy Awareness Week.
Result
9,00,000
People Reached
71, 274
Unique Users Engaged
7.91%
Engagement Rate